The welcome journey – the most important email campaign you’ll ever send?
74% of customers expect to receive a welcome email immediately after subscribing. This is a golden opportunity; is your welcome journey up to the task?
Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
74% of customers expect to receive a welcome email immediately after subscribing. This is a golden opportunity; is your welcome journey up to the task?
There's a temptation to inundate subscribers' inboxes with a barrage of emails in the hope of increasing conversion. However, this approach often backfires, Enter STO & PFM.
It’s always been portrayed as Klaviyo is an easy, plug and play system for the growing businesses. Is that always the case?
In this on-demand webinar our product experts show you how to be a better, more efficient marketer with easy-to-use AI email marketing tools. (20 mins)
From predictive analytics, to GenAI and everything in between there are many ways AI can assist email marketers to improve engagement and their personalised content.
Don’t know how to integrate AI into your day-to-day work? AI can seem a little intimidating, but it needn’t be. Here are 5 free AI tools you can use to boost productivity.
Another AI type has quietly gone under the radar for years, despite generating huge returns for those early adopters – we’re talking about machine learning and predictive analytics.
Google's decision to phase out third-party cookies on Chrome by the end of 2024 marks a notable shift in the digital landscape. What will this mean for email marketers?
RedEye x Odicci - We're thrilled to announce a new integration partnership with Odicci, a cutting-edge interactive engagement platform which delivers interactive content such as quizzes, games, rewards and advocacy experiences.
Start the new year right and finish the financial year strong, tick off the 'must-do’s' post-peak. It may be the start of a new year but for some Q4 has only just started making this the ideal time to check off everything on your ‘must-do’ list to finish on a high, but also get prepped for the next financial year.
RedEye and Travelodge recognised by the DMA Awards for their 14-stage abandoned booking journey which generated a 37% increase in bookings.
Find out the changes you'll need to make to your email headers and sending practice in light of the Gmail and Yahoo email sender announcement.