Part 3 Post Peak: Getting your campaigns back to normal and maximising the value of your new peak purchasers
After planning and preparing a show stopping Black Friday campaign, executing it smoothy to multiple segments... now what?
Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
After planning and preparing a show stopping Black Friday campaign, executing it smoothy to multiple segments... now what?
Part 2 During Peak: Avoid falling at the first hurdle and not reaching the inbox with these deliverability best practices.
Part 1 Pre-Peak: Trends, predictions, and ways to increase the potential success of your Black Friday campaigns - before its even started.
Is your business culture sabotaging your customer experience strategy? Many marketers solely focus on the customer as their number one priority but forget the the c-suite.
Predictive modelling uses machine learning to predict the likelihood that a contact will perform a specified behaviour.
This year's peak period is looking like it is going to be the "peak of all peaks" due to online shopping surging thanks to the pandemic.
The webinar provides a summary of the key trends and changes experienced by retailers during coronavirus-enforced lockdown.
With the rise of digital in recent months, companies will have more dynamic data at their fingertips; this webinar discusses how you can use this data to extract immediate insights.
With lockdown easing what learnings can be taken from the past four months to ensure you can continue to engage and retain this new type of customer?
5 tips to help your brand navigate its way out of lockdown, maximise on your newly acquired customers and secure the value of your customer database.
Last month digital marketers from across the country took part in RedEye’s Marketing 'Buzz' Buster quiz to test their knowledge.
Here we take a look at how 4 tech trends changed digital marketing in the noughties, and why their respective pros and cons are still relevant today.