Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
It’s true that marketers love data and lots of it, but it’s got to be organised and choreographed correctly if it’s going to be of much use.
Any effective marketing strategy needs to be built around an understanding of the customer and that comes from a Single Customer View (SCV)
This week RedEye is joining in to celebrate ‘National Apprenticeship Week’ to help promote the success that apprentices can bring to employers, as well as the value individuals can get through taking up apprentice schemes.
Effective Valentine's Day email marketing campaigns to your lapsing customers can only happen with good segmentation and personalisation.
What was seen by business as a costly undertaking for little benefit is now regularly being seen as an opportunity. Global and national frameworks are in place to provide guidance to big corporates and small businesses alike
Tips to help you develop a strategy to manage your newly acquired customers and most importantly – turn them into profitable repeat purchasers!
Personalisation, individualisation, customer experience. Whatever you call your approach to customer engagement, it’s about demonstrating mutual value exchange.
This infographic takes you on an automation evolution journey , starting with conversion-led, followed by lifecycle marketing and ending with AI-led automation.
In this guide find the answers to tackling the problem of delivering the best personalised customer experiences head on through marketing automation.
Reach your customers with personalised dynamic display ads with RedEye’s Criteo API Integration.
Making use of customers’ behavioural, transactional, and engagement, can help you to deliver more tailored and engaging content that can lead to benefits like customer loyalty.
As consumers have become savvy to marketing strategies and turned off to mass mailings of the 'same old same old', it is more important than ever to address what you are sending.
