HomeResourcesOn-demand webinar: How to drive sales without solely focusing on discounts

On-demand webinar: How to drive sales without solely focusing on discounts

20th May 2024 - 21 mins

|

By Andy Gilhooley

, Product Marketing Manager

Are more of your customers hooked on discount codes? In this on-demand webinar our Marketing Director, Rachael Kotadia, provides valuable insights and strategies to help you create a successful price promotion exit plan.

 

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Covering the following topics:

 
💰 How discounting can affect profitability
 
🎫 Examples of common discount code tactics in marketing automation
 
🧧 Customer behaviour following the spring 2024 budget
 
🛍️ The ‘cost of living crisis customer’
 
💛 Defining what a loyal customer is
 
🏷️ Understanding how much of your customer database is price sensitive
 
💌 Campaigns and personalisation ideas for you to try
 

If you would like to see how you can use RedEye to deliver marketing automation campaigns, book a personalised demo below

 
Book a demo
 
 

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About the author

Andy Gilhooley
Andy Gilhooley Product Marketing Manager
Andy is our Product Marketing Manager and has been in the industry for over 20 years. There's little Andy doesn’t know about email coding and running customer-led multichannel campaigns. He currently sits on the Email Council at the DMA.



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