Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
CDPs and SCVs often get confused by marketers. Both claim to create a single record of a customer. We're here to explain the differences.
Here is our essential list of marketing automation journeys for any Higher Education marketer that we recommend setting to up to help you boost acquisitions and drive better engagement
Marketing automation done properly can build stronger relationships with prospective students, engage current students effectively, and maintain long-term alumni connections - while saving time and resources.
Email personalisation offers university marketers a powerful tool to engage prospective students in a more meaningful way and thanks to marketing automation, this can be done at scale!
We are delighted to announce that G2 has awarded RedEye 8 High Performer badges in G2’s Fall 2024 report for the marketing automation category.
Multichannel marketing is an essential part of any email marketing strategy in today’s multi-device and multi-touchpoint customer driven world. Multichannel, in its simplest definition, is the ability to interact with customers across various platforms.
From what marketing automation is, the benefits of good automation, AI/predictive analytics to when's the right time to invest and the RFP process. It's all included here.
25 tips from our marketing specialists to help with your business, marketing, and even personal success! From segmentation advice through to A/B testing and customer lifecycle strategy.
RedEye is celebrating it's 25th Birthday in 2022. Born in 1997, we've celebrated a lot of 'firsts' in the industry such as the first company to send a triggered email send based on behavioural activity.
Incredibly, we found that 81% of you who took the quiz were either Demons or Devils. Most of you were not happy with your data.
We are delighted to announce that G2 has awarded RedEye "Easiest to do business with" status within the Marketing Automation category in their Spring 2022 report.
Watch our marketing automation specialists talk you through the many benefits of using a SCV to power your retail and ecommerce marketing campaigns.
