Predictive AI vs Generative AI – What’s the difference?
As marketing managers seek to harness the power of AI, it's crucial to understand the distinction between two prominent types: predictive AI and generative AI.
Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
As marketing managers seek to harness the power of AI, it's crucial to understand the distinction between two prominent types: predictive AI and generative AI.
A really easy place to start working with AI is to use it to help with data selections. AI is great at analysing and presenting big data sets and here at RedEye, we have developed a series of machine learning models.
Watch our interview discussing the simple and effective ways marketers can start sending better campaigns to their audiences via personalisation and the use of AI.
We're at the start of the Web3 evolution. Here we explain what is blockchain, how are smart contracts used for transactions, the essence of your digital wallet and more.
We take a look at the most common misconceptions regarding hitting targets and equip marketers with the knowledge on how to achieve more from their email campaigns.
When in a market of uncertainty it is key to maximise the output of the resources that can provide you organic reach, content, feedback and engagement. Enter Social Media.
It's crucial to make the online shopping experience as seamless as possible so that customers will return. Let’s explore some tips for creating a frictionless online retail customer experience.
We posed this question to three experts at RedEye who have been keeping an eye on the growth of AI for quite some time. Do they think Generative AI is now the King of marketing?
The new interface features a sleek, minimalist design with intuitive navigation and streamlined functionality. The platform has been optimized for ease of use.
Here's 10 ideas on ways you can get more value from your existing channels, customers, teams, technology or data when having to navigate through a recession.
Get the most out of the biggest shopping season of the year with these top 10 tips to improve your marketing mix and provide the best customer experience this Christmas!
We teamed up with renowned Business Competitiveness Expert, Andy Hanselman to provide some practical tools, techniques and insights to help you be prepared for the future.