Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
What's the difference between Control Group Testing and A/B Testing? Why you should be using both of these techniques to further improve your marketing automation strategies.
Preference centres go a long way in taking out the guess work in what makes your subscribers tick. They offer so many benefits to both the marketer and your customers.
From what marketing automation is, the benefits of good automation, AI/predictive analytics to when's the right time to invest and the RFP process. It's all included here.
Danni Hunt, Head of Multi-Channel gives her tips for refreshing your automated campaigns ahead of Black Friday.
Sarah Sherwood, RedEye’s Creative Design Manager shares her tips for standing out in a crowded inbox this Black Friday.
Our deliverability experts examine how you can build your Black Friday sending strategy.
With Black Friday just around the corner, it’s time to put your plans in place to capture new customers and existing customers preferences.
RedEye breakdown their analysis of more than 180+ leading retail brands to uncover trends during last years Black Friday event.
25 tips from our marketing specialists to help with your business, marketing, and even personal success! From segmentation advice through to A/B testing and customer lifecycle strategy.
When it comes to automated campaigns, there are a few essentials you need and a celebratory campaign should be one. Set up a birthday email campaign today.
RedEye is celebrating it's 25th Birthday in 2022. Born in 1997, we've celebrated a lot of 'firsts' in the industry such as the first company to send a triggered email send based on behavioural activity.
Take a look back at the milestones that have led to digital marketing's impressive present-day state. RedEye has been there every step of the way.
