Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
COVID-19 has bought about ‘years of digital transformation in just a few months and consumers have moved dramatically toward online channels.
A good customer experience is worth its weight in gold, as it will make your customers more likely to recommend your brand.
Infographic download: We talk you through the essential steps you need in place in your marketing automation strategies this peak period.
After planning and preparing a show stopping Black Friday campaign, executing it smoothy to multiple segments... now what?
Part 2 During Peak: Avoid falling at the first hurdle and not reaching the inbox with these deliverability best practices.
Part 1 Pre-Peak: Trends, predictions, and ways to increase the potential success of your Black Friday campaigns - before its even started.
Predictive modelling uses machine learning to predict the likelihood that a contact will perform a specified behaviour.
This year's peak period is looking like it is going to be the "peak of all peaks" due to online shopping surging thanks to the pandemic.
Here we take a look at how 4 tech trends changed digital marketing in the noughties, and why their respective pros and cons are still relevant today.
We are unequivocally living in the age of customer centricity; an age where no marketing effort is able to override the negative impact of poor customer service.
So many people keep talking about the ‘new normal’ we are all going to see when this global pandemic ceases, but what does that actually mean?
I get the feeling that what is getting us through the day is dreaming of eventually being able to jet off to that tropical holiday destination.
